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Movistar and Ganvam join forces to connect 2 million cars | Unlocking the value of mobility data

Unlocking the value of mobility data

Movistar and Ganvam join forces to connect 2 million cars

  • The telecommunication company will increase the distribution network for its Movistar Car offering.
  • Telefonica teams up with the association of vehicle distributors to boost the Spanish fleet of connected cars.

With this agreement, Telefonica increases the distribution network for Movistar Car, a product developed by Net4Things that provides connection for any car, offering an in-car WiFi hotspot, satellite navigation, emergency calls, and features related to vehicle diagnosis and maintenance. The new partners set out with the ambition of connecting 2 million cars within 5 years.

Turning a traditional vehicle into a connected vehicle is achieved by installing a small device that drivers can control using a mobile application. Telefonica and Ganvam emphasize that this alliance will democratize the connected car, making it available to all drivers, not exclusively those able to buy high-end cars with connectivity services included during manufacturing.

“This agreement with Ganvam is an important step toward our goal of the completely connected car, a clear goal since Telefonica released Movistar Car as a service aimed at connecting the car to make it safer, smarter, and available to all users”, says Borja de Nicolás, New Residential Business Marketing Director at Telefonica

Ganvam’s president, Raúl Palacios, underlines the importance of this alliance, “the first that Telefonica reaches on these terms with a business association”, where both entities lay the foundations to accelerate the future of mobility, “cutting back on lost time in traffic jams, on vehicle emissions, and on accident rates.

Palacio also points out that it will help the business transformation of the distribution sector, turning distributors into mobility services providers “with the connected car and digitalization at the axis”.

Movistar Car was launched as a service to connect the car and make it safer and smarter. It’s available to anyone with a mobile phone, whether or not they are Movistar clients.

This article has been translated from Cinco Días\’ website from the original version in Spanish.

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